Context: One of our clients is a leading and fast growing mobile operator in India, they have over 25 offices across India. Company was recruiting at a fast pace, absorbing new employees across locations every month. There was a need to create a uniform on boarding experience across new hires; the experience had to be instructor led, engaging and easy to rollout.
Solution: We developed the content for their New Hire Engagement, creating content from the scratch based on inputs from FGD’s and interviews and leveraging their already existing content and repurposing for the New Hire Engagement. We developed an engaging theme for the program and applied instruction design to all content to make it easy to understand, learn and recall.
All relevant content was given multimedia treatement like company events and milestones, messages from senior leaders and head of departments were recorded and made into animated movies. We developed engagement films for new employees to get motivated from.We developed a holistic models for customer service that is easy to understand and train on. Separate participant handbooks was also developed for participants for later reference.
Technology Used: Intervention Design, Instruction Design, Content Creation, Multimedia Creation, Video Content Creation, Document Creation, Graphic Design.
Star Trek: We designed the New Hire Engagement as a mission like that of Star Trek, infusing the journey with fantasy and excitement and a resolve to conquer the unknown. You can have a look at the PPT here or write to us to leverage the concept for your own initiative.